NZ Wheels And Mercedes-Benz Celebrate 30 Years
Mercedes-Benz Malaysia and NZ Wheels To Implement Retail of the Future
The partnership between Mercedes-Benz Malaysia (MBM) and NZ Wheels has hit its 30th year and to celebrate the birthday this year, there will be a brand new retail experience for Mercedes-Benz customers. Let us explain.
Yes, long time partners and still taking on the Malaysian luxury market year on year with growth (please discount the Covid-19 years), Mercedes-Benz has seen year on year sales growth with 5 digit total year sales and with a rising range of Mercedes electric vehicles, like the EQA Crossover which is priced at RM278,201, EQB family SUV which is selling at RM328,888 and the EQE luxury business sedan which costs only RM491,888, the sales landscape is changing across the globe and now it is set to change in Malaysia.
To strengthen their remarkable three-decade collaboration, Mercedes-Benz Malaysia together with NZ Wheels have just reached an agreement on the implementation of the agency model in Malaysia in September 2023.
The two entities are now poised to embark on an innovative and ground-breaking endeavour to revolutionize the Mercedes-Benz’s sales model. Coined as the ‘Retail of the Future’, this pioneering concept is set to create a transformative and unparalleled journey for its customers in Malaysia.
It showcases steadfast commitment to delivering exceptional customer experience, embracing technological advancements, while driving innovation in the automotive industry.
The new agency model represents a seamless integration of online and offline interactions, empowering customers to explore the world of Mercedes-Benz with ultimate convenience.
Together with Mercedes-Benz Malaysia, NZ Wheels will play a crucial role as Brand Ambassadors, while offering its customers a luxurious experience at their retail network.
Customers will continue to benefit from a comprehensive range of services at retail, including vehicle sales, flexible financing options, maintenance and repair services, genuine parts availability, and warranty support. This convenient accessibility ensures a holistic ownership experience for customers.
About Mercedes-Benz Malaysia
Mercedes-Benz has a long and rich heritage in Malaysia, dating way back to the beginning of the 20th century. As the inventor of the automobile in 1886, Mercedes-Benz has indelibly stamped its credentials as the benchmark for quality while pioneering the many firsts in automotive technology.
Mercedes-Benz Malaysia Sdn Bhd is a whole owned subsidiary Mercedes-Benz AG. Mercedes-Benz Malaysia manages the import, assembly and wholesale distribution of Mercedes-Benz vehicles and spare parts alongside customer services as well as software development for global sales solutions.
It also provides automotive apprentice training following the successful German model. The retail network of Mercedes-Benz Malaysia is represented by 31 premium outlets operated by seven dealer groups.
