A second assembly line will soon be added by Chery at Kulim to further increase production too.
In yet another example of its continued rapid growth over here, Chery Auto Malaysia has recently announced that it has produced its 10,000th car in Malaysia. This momentous local assembly milestone was achieved in an astonishingly short 8 months after commencing operations at Inokom’s 200-acre facility in Kulim, Kedah
Chery and Inokom Corporation previously formalised their local assembly partnership back in May 2023, with the first batch of the locally assembled Omoda 5s and Tiggo 8 Pros being delivered in August the same year. The soon-to-be launched Tiggo 7 Pro has also since commenced assembly at the plant this month, along with the currently fully-imported all-electric Omoda E5 soon to join the CKD lineup soon.
With the increasing demand and favourable market reception, Chery Malaysia has also recently revealed that it is enhancing its operations by introducing a second assembly line to increase production efficiency at the plant. This expansion is said to boost assembly capacity and better meet the growing needs of Malaysian consumers, while also upholding the highest standards of quality control for its products and services.
“Our focus has always been on delivering safe, reliable products to our customers,” said Leo Chen, President of Chery Auto Malaysia. Chery Auto Malaysia, he adds, is dedicated to delivering safe, high-quality, and reliable vehicles for Malaysian consumers. This statement presumably comes in light of the recent safety scandals that have plagued the Chinese automaker locally.
Chen who was in Kulim to launch the new production line with Andrew Basham, Managing Director of Sime Darby Motors said, “We are committed to maintaining strict quality assurance processes as we expand our operations here in Malaysia,” Chen said the collaboration with Inokom has been an exhilarating journey and he hopes the partnership remains strong. “We want to continue offering the best driving and ownership experience to our customers.” he said.
The future of Chery’s local production stems from beyond the recently revealed second assembly line at Kulim, with the automaker already in the process of developing its very own dedicated production hub in Shah Alam. This new site is currently projected to kickstart operations sometime next year, though the more exciting news regarding this facility for it to include an R&D hub that caters to the ASEAN regional market.
As for what it has planned for the Malaysian market meanwhile, Chery has stated that it has plans to introduce more models for its Tiggo range locally. The Chinese automaker further clarified that this rollout will be a progressive one throughout the years, with PHEV variants of the Tiggo 7 and 8 Pros to potentially arrive sometime next year after the local debut of its Tiggo 4 Pro.
