Proton Adds New Active Variant To Its Facelifted Iriz Lineup
The Proton Iriz nets a new rugged Active trim level during its most recent facelift.
While the Iriz has perhaps been getting on in years a bit, Proton has nevertheless managed to keep this 2014 design somewhat fresh with a bevy of updates and facelifts throughout its lifetime. The most recent of which was announced just recently, and has brought with it a new rugged Active variant.
A move by Proton to perhaps target the ever-increasing demand for crossovers locally, this new Iriz Active most distinctly differentiates itself from the facelifted lineup with the rugged black-painted plastic mouldings that run all around this hatchback. Featured also on this particular trim level are a more imposing front bumper, as well as a differently styled rear bumper with a large silver painted (ornamental) brush guard.
Exclusive too on the exterior of the Iriz Active are a set of LED headlights and a set of dual-tone multi-spoke 16-inch alloy wheels, in addition to a black painted roof complete with silver roof rails. Though its updated X50-esque front grille with the red highlights are to be shared with its other standard siblings, with the lower two Standard and Executive variants of this Malaysian hatchback also netting its own set of restyled bumpers and alloy wheels as part of this facelift.
Now in speaking of the other variants and moving on inside, all three trim levels of the facelifted Iriz has also gained a redesigned dashboard layout to better accommodate the new floating head unit. A new digital display for the air conditioning controls is featured across the range too, not to mention the presence of a new centre console armrest, a total of 6 USB charging ports and Proton’s N95 cabin filter.
Only available on the two higher end trim levels though are a new 8-inch central infotainment touchscreen, with the base-spec Standard making do with a ‘Standard Audio’ head unit that is paired to only 2 speakers. The Active on the other hand is the only variant in the lineup to feature voice command and 4G connectivity; with sports pedals, a multi-function steering wheel, semi-leatherette seats and various red interior accents also being exclusive to this SUV-styled Iriz too.
In just rounding off the enhancements made with this most recent facelift, the airbag count of this updated Malaysian hatchback has been increased to between 4 and 6 depending on the variant in question. Proton has also added a new ECO drive mode and has apparently been fettling around with the CVT transmission software of this refreshed Iriz, but that is about the extent of the changes made under the hood from its pre-facelift predecessor.
Available with two new colours: Citric Orange and Passion Red, prices for the updated Iriz lineup starts from RM 40,800 for the 1.3L CVT Standard variant. The 1.6L CVT Executive meanwhile costs RM 47,800, with the new top-tier 1.6L CVT Active trim level coming in at RM 54,800.
PRESS RELEASE: PROTON today announced the launch of the new 2022 Proton Iriz and Persona, offering updated design elements plus enhanced features. The latest additions to the company’s range also come in new colours, while offering improved comfort and safety for all passengers.
“The Proton Iriz and Persona have won many fans since their introduction, so we took a measured approach to updating them. The styling changes and addition of a new Active variant for the Proton Iriz will help boost their visual appeal while the changes we have made to the interior and infotainment system ensures they deliver better comfort and connectivity while retaining Proton’s trademark driving experience,” said Roslan Abdullah, Chief Executive Officer, Proton Edar.
Updated design to appeal to a wider audience
For the exterior, the changes begin with newly redesigned bumpers and the iconic Infinite Weave with Ethereal Bow grille. On the Proton Iriz, it features a new profile and is presented in red whilst the Proton Persona comes with additional chrome to better frame the new PROTON logo. The updated look for the 2022 models also includes LED headlamps that support auto on/off and follow me home functions. The design is complemented by new 16-inch alloy wheels, a black roof finish and new finishing on the rear combination lamps.
The introduction of the Active variant takes the Proton Iriz down a more stylish and sportier pathway. The exterior of the car sports a different front bumper design with new distinctive all-round body mouldings that run from the front bumper, across the wheel arches and side sills before ending at the rear bumper. A black roof with roof rails completes the look.
New exterior colours, Citric Orange and Passion Red for the 2022 Proton Iriz and Space Grey for the 2022 Proton Persona adds youthful appeal and subtle class to each respective car.
Redesigned interior adds style and luxury
The most noticeable change to the interior of the 2022 Proton Iriz and Persona is the introduction of a new 8-inch floating infotainment head unit with voice command functions that have been updated to control the air-conditioning and driver’s window. Housed at the top of the instrument panel for easy access, the new head unit is matched with repositioned air vents while new controls for the air-conditioning now come with a digital display and a N95 Cabin Filter fitted as standard. Functionality is also enhanced by the new centre console that provides an armrest as well as improved storage space.
For the Iriz Active variant, the interior ambience is lifted further by red highlights – Active embroidery on the front seats, door trims and carpet mats, as well as red stitching on the steering wheel and red seat belts. It also comes with aluminium sport pedals that adds a subtle sporting touch.
The top of the line 2022 Proton Persona Premium meanwhile gets its seats and door trims covered in brown leatherette (in the same shade that debuted on the Proton X70) to compliment the new interior design and helping to raise the level of luxury.
Combining Convenience with Safety
With a total of six USB ports – three at the front, two at the rear and one behind the rear-view mirror, to power a dash cam, both the 2022 Proton Iriz and Persona have ample power outlets to suit the demands of a digital lifestyle. The latter also offers 510-litres of boot space that can be expanded by folding the rear seats. Additionally, both also offer a reverse camera and parking sensors to provide visual and audible parking assistance while an ECO mode switch encourages more efficient driving resulting in better fuel consumption.
With regards to safety, both models have received the 5-star ASEAN NCAP rating and comes with a comprehensive list of safety features such as reinforced body structure using Hot Press Formed (HPF) steel, Electronic Stability Control (ESC), Traction Control System (TCS) and Hill Hold Assist (HHA).
The 2022 Proton Iriz and Persona are now available for booking online at www.proton.com.