Sime Darby Motors Opens 3-Month Pop-Up Store In 1 Utama

This new Sime Darby Motors pop-up store showcases cars from Hyundai, BMW, Mini, Ford and BYD.  

Shoppers at 1 Utama might soon come back from their shopping trip with more than just groceries, as Sime Darby Motors has recently announced the opening of its first-ever pop-up store in the mall. Featuring an impressive line-up cars from brands under its portfolio — which include BMW, MINI, BMW Motorrad, BYD, Hyundai and Ford — this latest retail addition is open to the public for three months from January 1st 2024 to March 31st and is located at Lot G102A, Ground Floor of 1 Utama Shopping Centre (old wing). 

Now in terms of what is actually on display at what used to be where Muji was, the BMWs that will be on display includes a pair of iX SUVs (an xDrive40 and xDrive50 Sport), the iX1 and the i7 limousine. Those who prefer their Bimmers to be of the two-wheeled variety on the other hand will be pleased to know that alongside its four-wheeled offerings, BMW Motorrad also has a section in the pop-up store showcasing the CE04 electric scooter, C400 GT midsize scooter and the R9T roadster. 

For those who desire something a little more British meanwhile, MINI has on display a MINI Electric and Countryman at the Sime Darby Motors pop-up shop too. BYD is also to be showcasing the Atto 3 (both regular and Anniversary Editions) as well as the Dolphin in the premises.

Visitors can feast their eyes on the latest lineup from Ford at the pop-up store as well, which includes the off-road-ready Raptor and uber-luxurious Platinum variants of the Ranger, in addition to the Everest SUV. Hyundai then wraps up the selection on display with their showcase of the IONIQ 5 and IONIQ 6, with the latter featured in Max RWD and Max AWD variants. 

Sime Darby Motors is inviting automotive enthusiasts, prospective buyers, and the general public to visit its pop-up store. It is currently asserting for this to be a unique opportunity for everyone to be part of an extraordinary automotive experience, and serves a testament to the company’s commitment to providing unparalleled automotive experiences and bringing world-class brands closer to its valued customers.

Besides providing a unique opportunity for visitors to witness these extraordinary line-ups of automotive brands, the pop-up store also allows visitors to engage with experts and learn about the innovative technologies that power them. Visitors will have the chance to ask questions and interact with sales representatives and product experts, while experiencing first-hand all the features that make these vehicles stand out in the automotive landscape.

More importantly too, visitors to the premise can also take advantage of exclusive promotions and special offers that are available only at the pop-up store. Whether in the market for a luxury sedan, a sporty compact, an electric vehicle, or a powerful motorcycle, there’s something for everyone. ‘It’s All In One’ at 1 Utama, after all…

Joshua Chin

Automotive journalist. Professional work on and Personal writing found at Instagram: @driveeveryday

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