This Kia Sportage was revealed late last year to great acclaim from the design community.
Kia’s new design language which is ‘Opposites United’, it is at the core of the new Sportage, influencing every aspect of its appearance and character.
The thought-provoking and daring philosophy is formed of five pillars: Joy for Reason, Power to Progress, Technology for Life, Tension for Serenity and Bold for Nature.
The last pillar for this KIA is Bold for Nature which has profoundly influenced the design creation of new KIA Sportage, embodying the natural world and creating a design identity that takes a daring, emotional, modern but organic form.
From the front, new KIA Sportage showcases a precise and intricate design form with its detailed-orientated black grille graphic stretching across the width of the face. The technical graphic pulls together the main frontal features of the new Sportage, presenting a striking look.
The grille links Kia’s modern signature Tiger Nose grille to the distinctive futuristic-styled boomerang-shaped LED DRLs (daytime running lights), which in turn create solid boundary lines for the striking Matrix LED head lamps also known as intelligent front lighting system.
Paying homage to its sports utility heritage, the side profile of the new Sportage creates a stirring road presence with taut lines cutting across clean but refined body surfaces that seamlessly blend the contrasting volumes together.
The addition of a chrome belt-line that kicks up onto the rear side of the new Sportage creates harmonious lines with the rear spoiler, further adding to the sporting pedigree of the car.
The European Sportage which you see above maintains its strong road presence right at the rear with a muscular swooping fastback design that flows into the rear lamps, which have been crafted to give the impression that they cut into the body with fine precision.
The razor rear lamps are connected by a slim horizontal design, giving the new Sportage a stunningly wide impression from the back.
Representing another first for the new Sportage range in Europe, a new black roof is now available with the GT-line model, helping to accentuate the sporting profile and highlight the architecturally dynamic C-pillar. The new black roof is a compelling design feature that is further complimented on the GT-line by standout body colours that are vivid and spirited.
Depending on specification and model, this latest Sportage rides on 17-inch, 18-inch (pictured above) or range-topping 19-inch wheels, with a choice of six different alloy designs, colours and finishes.
Interestingly, it is just when and if KIA Malaysia will have this new Crossover in our Malaysian showrooms.
Meanwhile, it will be interesting to see how Berjaya Auto specs and prices their first Sportage for the Malaysian buyer.
