Published on July 29th, 2022 | by Aaron Fernandez0
Honda Malaysia sells 39,000 cars in first half of 2022
Honda Malaysia have recently shared their sales performance over the first half of 2022. By the looks of it, Honda are on track to achieve their 2022 sales target which they have set. The brand’s total sales for the first half of 2022 ended with 39,000 units. This number accounted for 12% of the Total Industry Volume (TIV) and was a 60% increase in sales compared to the previous year.
Honda’s newest models, the City, City Hatchback and Civic were their most popular models this year. In terms of non-national cars, all these three models as well as the Honda Accord managed to top their segments respectively from January to May 2022.
Honda Malaysia (or the Company) today announced that the Company has sold more than 39,000 units between January and June 2022, a 60% increase compared to the same period in 2021. The excellent performance puts the company on track to achieve its 2022 sales target of 80,000 units. As at 30th June 2022, Honda Malaysia contributed 12% to the Total Industry Volume (TIV).
Out of the total units sold in the first half of 2022, Honda Malaysia recorded the highest number of sales in the month of March with more than 10,500 units sold. In terms of sales performance by models, the City was the best-selling model, contributing 39% to the total sales, followed by the City Hatchback and Civic at 23% and 18% respectively. Notably, the City, City Hatchback, Civic and Accord were the No. 1 Non-National cars in their respective segments from January to May 2022.
Honda Malaysia Managing Director and Chief Executive Officer, Mr. Hironobu Yoshimura said, “Honda Malaysia started 2022 on a high note with the launch of the Civic in January, which left a strong impression in the market with its attractive and premium features. Recently in July, we kept the momentum going with the launch of our popular Compact SUV, the All-New HR-V. Since its launch, the all-new model, featuring exceptional styling and advanced Press Information 2 HONDA MALAYSIA KEEPS SALES MOMENTUM; ON TRACK TO ACHIEVE 2022 SALES TARGET technology, has received outstanding response from the market. The positive acceptance of the Honda models helped to boost our sales performance this year. We saw high demand in terms of bookings in the run up to the end of sales tax exemption on 30th June 2022, where more than 105,000 bookings were received in the first six months this year.”
Honda Malaysia appreciates the support from the Malaysian Government for extending the sales tax exempted vehicle registration period to 31st March 2023. The Company is working hard to ensure that the new cars are delivered to the customers in a timely manner while maintaining the highest quality.
Honda Malaysia would like to express its heartfelt appreciation to all customers for their unwavering support, patience and understanding. For more information on Honda models, customers can visit any of the 102 Honda authorised dealerships nationwide or call Honda Malaysia’s Toll-Free number at 1-800-88-2020 or log on to www.honda.com.my