The BMW Group significantly accelerated its ramp-up of electro-mobility once more in 2022. As previously announced, the BMW Group was able to more than double its BEV sales from 2021 (+107.7 percent) with a total of 215,755 fully-electric BMW and MINI vehicles delivered to customers.
A major milestone was reached when the BMW Group handed over its 500,000th fully-electric vehicle to its new owner towards the end of last year.
“Our strong product line-up is the best response to a challenging environment – and enabled us to more than double our sales of fully-electric vehicles again in 2022,” said Pieter Nota, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales.
“We are confident we can build on this success in 2023, as we continue to see particularly high order intake for our fully-electric models,” Nota added.
The BMW Group delivered a total of 2,399,636 BMW, MINI and Rolls-Royce vehicles to customers worldwide in 2022 (-4.8 percent); a year in which all industries faced headwinds from supply bottlenecks, China’s pandemic lockdowns and the war in Ukraine.
The main impact was felt in the first six months of the year, with deliveries down compared to the previous year.
Sales increasingly picked up in the second half of 2022. In the fourth quarter, the BMW Group reported significant sales growth of +10.6 percent, with 651,798 vehicles delivered to customers.
Meanwhile, the further transformation towards electric mobility has also already been mapped out. In order to be able to include high-performance cars with purely electric drive in the range in the future, BMW M GmbH will intensify the corresponding concept testing in 2023.
Interestingly, it was the boom in demand for electrified MINI vehicles that saw a 25.5 percent increase in sales compared to 2021.
This translates to 43,744 units sold worldwide, the all-electric MINI Cooper SE (electricity consumption combined: 17.6 – 15.2 kWh/100 km according to WLTP; CO2 emissions combined: 0 g/km), a locally emission-free vehicle, is by far the most popular MINI model.
Purely electric vehicles already account for 15 percent of total global sales and have risen again in Europe with over 27,000 units of the MINI Electric sold in 2022.
This means that the MINI Cooper SE already accounts for 22 percent of total sales. Germany, France and the UK in particular recorded strong sales growth for the MINI Electric.
The all-electric MINI 3-door recorded the largest share of total sales in Scandinavia, at 45 percent.
So, the focus will be on an integrated driving dynamics control system and an electric M xDrive all-wheel drive system with four electric motors, which will ensure that the emotionally powerful M feeling reaches an even higher level with new and exciting models in 2023.
