The ever-popular Honda SUV still looks to be favourite among Malaysians after its refresh.
Despite the increasingly competitive SUV market locally, it still seems that Malaysians have a huge appetite for Honda’s mid-sized SUV as Honda has recently announced that over 1,700 bookings for the facelifted CR-V has been made since its launch last month. To put this into context, this impressive figure represents a 180% increase in bookings of the CR-V over normal times.
Delving deeper into the booking statistics, of the three upgraded variants offered with this refreshed CR-V, 46% of the names in the order books have decided to go for the mid-spec 1.5L TC-P 2WD priced at RM 157,615.91. The other two variants currently on offer is the base-tier, naturally-aspirated 2.0L 2WD (RM 139,912.53) and the top-trim, all-wheel drive equipped 1.5L TC-P 4WD (RM 162,910.18).
In terms of the geographical split of bookings meanwhile, Honda has announced that the central region has contributed to the highest number of bookings for the updated CR-V, with 45% of the total share nationwide. Saying that, the Southern and Northern region of Malaysia also accounted for a healthy percentage of bookings for this locally assembled mid-sized SUV, with a 20% and 19% slice of the total booking pie respectively.
Continuing with this booking statistics breakdown, one other interesting fact to discover is that Dark Olive Metallic proved to be the most popular colour among buyers of the facelifted CR-V, with more than 30% of them choosing this unorthodox dark green exterior hue over the standard black, white and silver offered alongside it. Perhaps an indication then that Malaysians are starting to be a bit more adventurous with their colour selection on their cars?
According to Honda, over 1,300 of these facelifted CR-Vs have since made it into the hands of customers nationwide, with more to steadily be rolling out of its Melaka plant in the near future. So customers who have already ordered one of these new Hondas should not long to wait before your new car arrives.
PRESS RELEASE: Honda Malaysia (or the Company) today announced that the New CR-V has seen a 180% increase in bookings within a month since its official launch in November 2020. The Company also stated that the bookings have exceeded expectations, of which the New CR-V has received more than 1,700 unit bookings to-date. The New CR-V was launched with three upgraded variants, namely 2.0L 2WD, 1.5L TC-P 2WD and 1.5L TC-P 4WD. The 1.5L TC-P 2WD is the most popular choice among customers, contributing 46% to the total booking. According to the booking records, Central region contributed the highest number of bookings, accounting for 45% of the total booking. The New CR-V also received high demand from Southern region and Northern region with 20% and 19% contribution to the booking respectively.
In terms of colour options, Dark Olive Metallic is the most preferred colour among New CR-V owners, which translated to 30% of the total booking. To-date, more than 1,300 units of the New CR-V have been delivered to customers nationwide. Honda Malaysia assures that the New CR-V will be delivered to customers in a timely manner.
Honda Malaysia Managing Director and Chief Executive Officer Mr. Toichi Ishiyama said, “We would like to thank our valued customers for their trust and support towards Honda Malaysia even during these challenging times. The launch of the New CR-V has definitely captured the interest of many SUV enthusiasts. As an all-in-one SUV, the New CR-V is able to fulfil customers’ demand with its complete package that consists of a full suite of Honda SENSING safety features, Honda LaneWatch, dynamic performance with 4WD system as well as spacious and comfortable cabin. Combining its premium features and attractive pricing starting from RM139,912.53, we believe the New CR-V is the ideal SUV for customers, especially families and professionals who have a discerning taste for SUV with top-notch specifications. The New CR-V is an all-rounder SUV with a sporty driving experience that is suitable for different kinds of lifestyles; be it as a family car or daily commute for work.”
“In addition, the sales tax exemption introduced by the Malaysian Government which is ongoing until 31st December 2020 has also provided a timely opportunity for customers to purchase Honda cars with added benefit. Customers are welcome to test drive the New CR-V at any nearby Honda dealership. Honda Malaysia would like to emphasise that the health and safety of our customers and Honda associates remains our top priority. We are taking extra precautions at all Honda dealerships and strictly adhering to the Standard Operating Procedures (SOPs) to provide a safe and clean environment for customers to visit,” Mr. Ishiyama added.
Further enhanced with tough and modern exterior design, the New CR-V has a New Black Grille combined with Honda Signature LED Headlights and New Front Bumper with New Wing-style Chrome Fascia. The New Rear Dark Chrome, New Smoked Finish Taillights, rear bumper garnished with New Wing-style Chrome Fascia and Twin Tail Pipe Chrome Finish at the rear design has taken New CR-V aesthetics to the next level. The 18-inch Dual-Tone Alloy Wheels with new design also elevates the masculine appearance of the New CR-V.
The all-rounder New CR-V is packed with advanced features that deliver exceptional driving experience. Elevating the joy of owning the SUV is the Remote Engine Start, a new feature in the New CR-V that allows drivers to start the engine with the press of a button on the smart key and at the same time, turn on the air conditioning from outside without unlocking the car. Owners of the New CR-V can also fold the door mirrors using the smart key as the SUV is now equipped with Remote Retractable Door Mirrors.
The New CR-V continues to provide high-level comfort with roomy cabin and boot capacity at 522 litres when all seats are up and 1,084 litres when the rear seats are folded down, providing great versatility and ample space for customers to transport various sizes of goods.
To top it off, the convenience of loading goods is now further improved with the Hands-Free Power Tailgate. With just a simple foot motion towards the hands-free access sensor under the rear bumper, owners of the New CR-V can easily access the cargo space even when their hands are full.
As an SUV that is integrated with advanced technologies, the CR-V is equipped with high-standard safety features for the protection of drivers and passengers. Delivering customers a peace-of-mind on the road is the full suite of Honda SENSING comprising all eight safety features, which are Adaptive Cruise Control (ACC), Low Speed Follow (LSF), Forward Collision Warning (FCW), Collision Mitigation Braking System (CMBS), Lane Departure Warning (LDW), Road Departure Mitigation (RDM), Lane Keep Assist System (LKAS) and Auto High Beam (AHB).
The New CR-V is now equipped with Rear Seat Belt Reminder which is a new safety feature that alerts the driver when rear passengers have not fastened their seat belts. Other standard safety features available in the New CR-V are Honda LaneWatch, Six Airbags, Vehicle Stability Assist (VSA) with Agile Handling Assist (AHA), Hill Start Assist (HSA), Emergency Stop Signal (ESS), Anti-lock Braking System (ABS), Electronic Brake Distribution (EBD), Brake Assist (BA), Auto Brake Hold (ABH), Walk Away Auto Lock and Driver Attention Monitor.
For more information or to test drive the New CR-V, customers can visit any of the 102 authorised Honda dealerships nationwide or call Honda Malaysia’s Toll Free number at 1-800-88-2020, or log onto www.honda.com.my.
