The newly-launched all-electric Proton e.MAS 7 will make landfall in Singapore sometime in early 2025.
After nearly a decade since it last pulled out, Proton is currently primed for a return to Singapore with its newly-launched e.MAS 7. The first-ever EV for the Malaysian marque is set to be available across the causeway in early 2025.
Proton has since appointed the Vincar Group as the official distributor of its e.Mas electrified sub-brand in Singapore. A recent Facebook post by Vincar has further indicated that a flagship showroom will be opened along the Leng Kee automotive belt on the island, to facilitate sales and aftersales services.
Incidentally during the local launch of the e.MAS 7, Proton has further teased that Singapore is not to be the only country soon to see the automaker’s first EV. Such is as the roaring lion marque is in the process of exporting this e-SUV to Trinidad and Tobago, Nepal, Mauritius as well as Brunei.
Interestingly enough though (and in a direct contradiction to the previous agreement for Proton to be Geely’s right-hand drive arm), our neighbours directly to the north in Thailand will instead be getting the Geely-badged version of the e.MAS 7. It also appears that this will be the case too for Australia and New Zealand as well, when Proton’s Chinese parent company eventually arrives down under by the first half of next year.
Getting back to Proton’s presence in Singapore meanwhile, the Malaysian marque first made its entry into the tiny island nation back in 1989 under the distributorship of Cycle & Carriage. Proton themselves however took matters back into their own hands across the causeway in 2003, amid a prologued period of lacklustre sales performance.
Even Proton themselves couldn’t really do much better though, and the Malaysian marque finally decided to pull the plug in Singapore sometime around 2015. The Prevé sedan was to be the last model that Proton had launched over there, with this and the Exora being the last two cars it was selling in Singapore before operations wound down.
